The nature-loving nurses
We prefer products from Alex&Phil because they contain only natural, healthy and KRAV-labeled ingredients with higher nutritional content than other brands on the market.
Hi Johanna, who are the Widarsson Norbeck family?
We live in Gothenburg, right next to the city's largest forest and lake area. I come from Varberg and Daniel comes from Östersund. We get the best of both worlds, with summer, forest and sea from the west coast and mountains, lakes, winter and cross-country skiing from Jämtland.
We both work in healthcare. I am a specialist nurse in emergency care and work in an emergency room. Daniel is a nurse anesthetist and PhD student.
In November 2022, we became parents for the first time, which has been and is an incredibly cool journey.
What are your interests?
We have a great interest in the outdoors and try to find both big and small adventures with our little family. Everything from visiting other countries, to just walking out the door into the forest. We like it best when we are up on a mountain. Sune loves to explore the world!
I love exercise and especially running in all forms. Being outside and moving, using your body and experiencing nature is the best thing ever. I started investing more seriously in running a few years ago and compete in both trail running and asphalt/track running. Right now the focus is on building up the body after the pregnancy, and there will be a lot of running with Sune in the carriage.
Why did you choose Alex&Phil?
Being in energy balance as a high-performance athlete is key to feeling good and staying whole. We think the same applies to a growing child.
We cook a lot of food ourselves and offer Sune what we eat ourselves, but we often have a smoothie, porridge or meal pouch in our bag to quickly and easily feed Sune when we are on the go. We prefer products from Alex&Phil because they only contain natural, healthy and KRAV-labeled ingredients with higher nutritional content than other brands on the market. Therefore, we do not feel that we need to compromise on quality when it replaces homemade food.
Out of consideration for health and the environment, we have chosen to eat vegetarian and often completely plant-based, and Alex&Phil has by far the largest range. The favourite, however, is smoothies, which Sune loves. Then it feels good to give smoothies that not only contain sweet fruit but are mixed with vegetables and other nutrients.